Toronto Maple Leafs unveil new logo on helmets
The Maple Leafs unveiled their new helmet partner that really puts the "o" in Toronto.
The franchise's helmets will now feature an ad-space for the sandwich cookie brand, OREO, the team confirmed on Tuesday, as part of a multi-year deal.
In a promotional video shared on X, formerly Twitter, the team revealed a first look of the new blue helmets and joked it found the "Missing Os" in its new official sponsor.
"As players gear up for each game and fans eagerly watch the action on the ice, we're thrilled to feature OREO on our helmets and highlight a brand that shares our commitment to pushing the creative limits of fan and consumer experiences," Jordan Vader, senior vice president of global partnerships at MLSE, said in a release.
Leafs players will sport the new helmet this Sunday, when they hit the ice at Scotiabank Arena in their first preseason game against the Ottawa Senators.
Two years ago, the Leafs and the Dairy Farmers of Ontario (DFO) penned a multi-year deal to have the DFO's cursive "Milk" logo sprawled on the upper right of the Leafs' jerseys.
CTVNews.ca Top Stories
Prime minister faces mounting pressure to step aside from inside caucus
Prime Minister Justin Trudeau will face mounting pressure from his caucus this week to step down from the leadership of the Liberal party.
Bloc won't hold Liberals 'hostage' over seniors' benefits: cabinet minister
Liberal cabinet minister Steven Guilbeault says the Liberals will not be 'held hostage' by the Bloc Quebecois' demand to expand Old Age Security to more seniors.
Police identify Toronto victim of alleged serial killer
Toronto police have identified the woman who was allegedly killed by a suspected serial killer earlier this month.
Missing father, kids spotted in New Zealand wilderness 3 years after disappearance: police
A New Zealand man who disappeared with his three children in 2021 was spotted on a farm along the country's northwest coast, police say.
No jail time for man who fatally stabbed senior in Vancouver
A man who stabbed a senior to death in Vancouver's Biltmore Hotel building in 2020 has been given a conditional sentence for the killing, meaning he will not serve any jail time if he remains on good behaviour in the community.
B.C. billionaire posts third large sign criticizing NDP ahead of the election
British Columbia billionaire Chip Wilson has put up yet another billboard message to voters, his third post outside his multimillion-dollar mansion in NDP Leader David Eby's own riding.
Great white shark washes up on B.C. shore
In a rare occurrence, a bona fide great white shark washed up on a B.C. beach Thursday.
EXCLUSIVE: 'We were privileged to be friends with our sister': Family mourns murdered N.S. woman
More than a month after the murder of Nova Scotia woman Esther Jones, her family continues to grapple with the loss.
Job growth numbers 'good news' in Canada but there are concerns, according to an economist
An economist says the latest job growth numbers in Canada are 'good news,' but he has concerns following Statistic Canada's report.
Shopping Trends
The Shopping Trends team is independent of the journalists at CTV News. We may earn a commission when you use our links to shop. Read about us.
Montreal
-
Two men aged 18 and 20 arrested after deadly fire in Old Montreal
Montreal police have arrested two young adults in connection with the deadly fire in Old Montreal last week that killed a mother and her young daughter.
-
Longueuil woman charged after 10-year-old boy scalded with boiling water
A woman from Montreal's South Shore appeared in court on Friday on charges of aggravated assault after allegedly scalding a 10-year-old boy with boiling water more than one week ago.
-
Border agents seize 11 million amphetamine tablets in Montreal shipping container
Border guards in Montreal intercepted millions of amphetamine tablets concealed in hundreds of PVC panels inside a container from China.
Ottawa
-
Temporary LaSalle Causeway bridge to close Tuesday to create access for marine traffic in Kingston, Ont.
The temporary LaSalle Causeway bridge in Kingston, Ont. will be fully closed on Tuesday to create temporary access for marine traffic, according to Public Services and Procurement Canada (PSPC).
-
$90K worth of jewelry stolen from Manotick store, owner says
A Manotick business has been left stunned as thieves made off with $90,000 worth of jewelry.
-
Ottawa police investigating suspicious incident targeting children in Orleans
The Ottawa Police Service is asking the public for help in identifying a suspect involved in an alleged "possible" attempt to abduct a group of children in the Orleans area last weekend.
Northern Ontario
-
Two Ontario sisters fly to Newfoundland after mother loses $20K to romance scam
Two sisters from Ontario travelled to Newfoundland to spend time with their mom after they learned she lost $20,000 to a romance scam.
-
Ontario man 'devastated' he owes $18,000 after 2 loans were fraudulently taken in his name
An Ontario man said he feels 'devastated' after learning his identity was stolen to take out two fraudulent loans under his name.
-
Friends help Sudbury man find a home after living in an encampment
Glenn Thompson packs his E-bike to make the short trip back to the room he’s renting. Just a few short weeks ago, he was living in a tent.
Kitchener
-
Kitchener-Waterloo Oktoberfest kicks off
Kitchener-Waterloo Oktoberfest has officially begun! Here's what happened during Friday's big Bavarian celebration at Willkommen Platz.
-
Northern Lights put on another dazzling display in southern Ontario
The Northern Lights put on another spectacular show on Thursday night, with shades of blue, pink and green rippling across the night sky.
-
Kitchener, Ont. native Steven Lorentz scores first goal for Leafs
Kitchener, Ont. native Steven Lorentz scored his first goal for the Toronto Maple Leafs on Thursday night.
London
-
Striking Western workers vote in favour of new agreement, campus roadways reopened
Striking union workers at Western University have voted in favour of their new contract.
-
'Violent home invasion-style robbery' being investigated by London police
Around 3:45 a.m. on Thursday, police said two men forced their way into a home in the area of Ashley Crescent and Ashley Place where the homeowner woke up to the commotion.
-
Driver fails to stop for school bus, student struck by passing vehicle
Grey Bruce OPP have charged a 63-year-old driver from Toronto for failing to stop for a school bus after a student was struck by a passing vehicle while boarding a bus Friday morning in West Grey Township.
Windsor
-
'I remember yawning': Windsor man testifies in careless driving trial
A Windsor man testified in his careless driving trial in a Chatham-Kent courtroom on Friday.
-
University of Windsor board member seeks to pause controversial pro-Palestinian protest agreements
A University of Windsor board member is calling for a pause on controversial agreements made with pro-Palestinian protesters who occupied part of the campus earlier this year.
-
Residents react to involuntary treatment for mental health and drug addiction
Windsor residents are reacting to the proposed involuntary treatment for mental health and drug addiction.
Barrie
-
Victim dies of injuries after armed robbery at gas station
Police say the victim of an armed robbery shooting at a gas station has since died of his injuries, and the suspect remains at large.
-
Man arrested after vehicle stolen in Midland
A Christian Island man is facing multiple charges in connection to the left of a vehicle in Midland.
-
Family of 6 loses everything in house explosion
A family of six has lost all their personal belongings after their house was destroyed by an explosion on the eve of the Thanksgiving Day long weekend.
Winnipeg
-
Winnipeggers arrested after images surface of cats being tortured, killed online
Two Winnipeggers have been arrested after images and videos were posted online of animals being tortured and killed.
-
Former Winnipeg teacher charged with voyeurism, child pornography offences after videos filmed in change room seized
A 37-year-old Winnipeg man has been charged with multiple offences after videos filmed in a public pool change room were seized by police.
-
'Big difference': Thanksgiving staple seeing major price drop at the grocery store before holiday
Thanksgiving shoppers will have something to be thankful for this year.
Atlantic
-
EXCLUSIVE: 'We were privileged to be friends with our sister': Family mourns murdered N.S. woman
More than a month after the murder of Nova Scotia woman Esther Jones, her family continues to grapple with the loss.
-
Thanksgiving weekend both wet and windy for the Maritimes
It's not the most auspicious Thanksgiving weather for the Maritimes as a series of low pressure systems and weather fronts move through the region bringing inclement weather.
-
N.S. recycling building catches fire Friday night
Crews responded to a recycling building fire in Annapolis Valley, N.S., on Friday night.
N.L.
-
'Crack houses' across rural Newfoundland? RCMP has no reports supporting MP's claim
A Conservative MP from Newfoundland and Labrador says some small towns in his rural riding are overrun with crime, but police say they haven't received reports to that effect.
-
Self-identifying Indigenous group got $74M in federal cash, Inuit leader wants change
As millions in federal funding flow into a Labrador group whose claims of Inuit identity have been rejected by Indigenous organizations across Canada, a national Inuit leader worries the Liberal government is putting the rights of Indigenous Peoples at risk.
-
Marathon goat: Animal runner wins hearts and a medal after crashing Newfoundland race
He may not have logged the fastest time or even gone the full distance, but residents of a Newfoundland town agree the goat who unexpectedly joined the local weekend half marathon was the event's undisputed champion.
Edmonton
-
'Nobody deserves that': Mother wants answers after son's body found in police impound lot
A week ago today, Lita Pawliw was on the receiving end of a phone call no mother ever wants to get.
-
Edmonton Mayor Amarjeet Sohi takes 'necessary' legal action against 3 people
Edmonton Mayor Amarjeet Sohi is taking legal action against three people he alleges spread inflammatory and libelous allegations about him.
-
Bathroom bans, pronouns, gender-affirming care among policies to be debated by Alberta UCP
Alberta's United Conservative Party members will soon debate 35 policy resolutions that include banning transgender people from women's washrooms, prohibiting non-binary gender identifiers on government documents, and ensuring trans medical treatments are not publicly funded.
Calgary
-
Man suffers multiple traumatic injuries after hit-and-run in Pineridge back alley
Police are looking for a driver involved in a hit-and-run in the northeast Calgary community of Pineridge that sent a man to hospital in serious condition.
-
Calgary Public Library locations closing due to cybersecurity breach
Calgary Public Library (CPL) locations will be closing early on Friday following a cyber attack.
-
Street-level or elevated tracks? Province reviewing options for Calgary's Green Line
As work on the Green Line gets ready to roll again, the biggest question about the LRT project continues to be about its route through Calgary's downtown.
Regina
-
Riders one win away from securing home playoff game
There is a lot on the line in Saturday’s matchup between the Saskatchewan Roughriders and BC Lions as a Rider win will secure them a home playoff game.
-
Here's a complete candidate list for Regina's upcoming civic, school board elections
Regina will vote for a new mayor, city council and public and separate school board trustees on Nov. 13.
-
Saskatchewan NDP releases $3.65 billion campaign platform
The Saskatchewan New Democratic Party laid out its platform on Friday, ahead of the Oct. 28 provincial election.
Saskatoon
-
Leading Sask. provincial parties share plans to address homelessness crisis
The leaders of Saskatchewan’s two major political parties are sharing their plans to tackle the growing homelessness crisis.
-
Saskatchewan NDP releases $3.65 billion campaign platform
The Saskatchewan New Democratic Party laid out its platform on Friday, ahead of the Oct. 28 provincial election.
-
Sask. woman develops app to help people lend and borrow personal items
A Prince Albert woman has developed an app that allows people to lend and borrow items from each other.
Vancouver
-
BC Conservative candidate under fire for comments about First Nations
With just over a week to go until election day, another BC Conservative candidate is coming under fire. This time, for comments about First Nations communities.
-
SOGI 123 reduces bullying, discrimination, UBC researchers say
New research is showing the positive impact SOGI 123 or sexual orientation and gender identity resources are having in schools across British Columbia.
-
Here’s why we are seeing the Northern Lights in Greater Vancouver
Greater Vancouver hosting multiple Northern Lights displays is part of a "very natural cycle", says UBC professor.
Vancouver Island
-
BC Conservative candidate under fire for comments about First Nations
With just over a week to go until election day, another BC Conservative candidate is coming under fire. This time, for comments about First Nations communities.
-
Rustad stands by B.C. Conservative candidates under fire, says voters can judge them
B.C. Conservatives Leader John Rustad says it will be up to voters to judge his party's candidates as he stood by a pair whose remarks on Indigenous and Muslim people drew condemnation from election rivals and other critics.
-
'It's beautiful': B.C. man invites strangers into his home for Thanksgiving dinner
James Taylor never expected to be walking home with a bag full of groceries he didn't buy.
