November overtakes December as Canada's busiest shopping month
November has overtaken December as the busiest shopping month for Canadian consumers, according to the Retail Council of Canada (RCC).
Boxing Day was once Canada’s busiest shopping day of the year, but the popularity of Black Friday and Cyber Monday have made them top days for consumers to open their wallets.
"Based on Moneris’ predictive data we are expecting to see Black Friday as the reigning champion of the busiest day of the year and that's in transactions and dollar amount," David Litwin, spokesperson for Moneris Canada, told CTV News Toronto Thursday.
Black Friday and Cyber Monday are shopping traditions that started in the United States. Canadians have adopted the event with enthusiasm over the past decade.
The RCC agrees that Black Friday is now the busiest shopping day of the year for Canadians and that it is really the kickoff to the Canadian holiday shopping season as well.
“It's really a week-long event, it's not really just Black Friday or Cyber Monday, it's really a week-long showcase event that continues throughout the holiday season,” Michelle Wasylyshen, with RCC, told CTV News Toronto in an interview.
New data also shows Canadians are shopping earlier than ever and that November has now overtaken December as the busiest shopping month of the year.
“We are seeing that most consumers don’t want to shop a few days before Christmas and they want to avoid the hectic rush, so November does now seem to be the busiest time when people are getting their shopping done,” Wasylyshen said.
A survey by Google Canada found that 72 per cent of shoppers are concerned about the rising costs of items. Sixty per cent said they plan to buy less due to inflation and 85 per cent plan to shop at stores offering discounts.
RCC believes even though Canadians are more money conscious heading into this holiday season, it will still be a good season for retailers.
"Although consumers are understandably concerned about inflation and their finances, they are still really looking forward to celebrating the holiday shopping season," Wasylyshen said.
While Black Friday is the busiest shopping day of the year for combined online and in-store sales, Moneris said that Cyber Monday is the busiest day for total online sales.
CTVNews.ca Top Stories
Several flight attendants from Pakistan have gone missing after landing in Canada
Multiple flight attendants from Pakistan International Airlines have abandoned their jobs and are believed to have sought asylum in Canada in the past year and a half, a spokesperson for the government-owned airline says.
Doctors visiting a Gaza hospital are stunned by the war's toll on Palestinian children
An international team of doctors visiting a hospital in central Gaza was prepared for the worst. But the gruesome impact Israel’s war against Hamas is having on Palestinian children still left them stunned.
BREAKING Ottawa public school board, 3 Toronto-area school boards launch lawsuit against social media giants
The Ottawa-Carleton District School Board and three school boards in the Toronto-area have launched legal action against social media giants, accusing them of "disrupting students' fundamental right to education."
Crypt near Marilyn Monroe and Hugh Hefner could fetch US$400,000 at auction
A one-space mausoleum crypt in the vicinity of Marilyn Monroe and Hugh Hefner will go on auction Saturday, when it is expected to reach between US$200,000 and $400,000.
Premiers not being truthful about carbon tax, Trudeau says while sparks fly in Ottawa
Prime Minister Justin Trudeau says Conservative premiers across the country are 'not telling the truth' when it comes to the carbon tax. Trudeau's comments came as fresh sparks were flying in Ottawa at a recalled House of Commons committee.
A Nigerian woman reviewed some tomato puree online. Now she faces jail
A Nigerian woman who wrote an online review of a can of tomato puree is facing imprisonment after its manufacturer accused her of making a “malicious allegation” that damaged its business.
Far North police 'dispatch' polar bear stalking schoolyard
Police and local hunters in an Ontario Far North First Nation community have “dispatched” a polar that was showing abnormal behaviour and treating the area as a hunting ground.
Cargo ship had engine maintenance in port before Baltimore bridge collapse, officials say
The cargo ship that lost power and crashed into a bridge in Baltimore underwent 'routine engine maintenance' in port beforehand, the U.S. Coast Guard said Wednesday.
'Ninja,' Twitch's biggest streamer, is diagnosed with skin cancer
American gamer and Twitch superstar, Tyler 'Ninja' Blevins, revealed he was diagnosed with melanoma, a form of skin cancer.